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You asked

Why does my churn rate look stable even when individual customer groups are leaving?

My overall churn rate holds steady month over month, but something feels off — newer customers are not staying as long as older ones.

Symptom

At 3.2% the blended rate sits well below the 5% SaaS warning threshold.

Cause

Veterans churn at 1.8%.

Impact

At blended churn (3.2%) payback is 14 months.

Full diagnostic context

My overall churn rate holds steady month over month, but something feels off — newer customers are not staying as long as older ones.

At 3.2% the blended rate sits well below the 5% SaaS warning threshold.

Veterans churn at 1.8%.

At blended churn (3.2%) payback is 14 months.